How much to trademark a logo in the USA?

The cost to trademark a logo in the USA depends mainly on the number of trademark classes, the application filing basis, and whether additional professional or government fees arise during the process. A logo can be protected as a trademark when it functions as a source identifier for specific goods or services.

How Much Is the USPTO Filing Fee?

As of 2026, the United States Patent and Trademark Office (USPTO) charges a base application fee of $350 per international class for most applications filed under Sections 1 or 44 of the Trademark Act.

For example:

• One class: $350
• Two classes: $700
• Three classes: $1,050

The USPTO may also charge additional fees. For example, an incomplete application can incur a $100 per-class surcharge, while using the free-form text option for goods or services identification can result in an additional $200 per class.

What Other Costs Should You Consider?

The government filing fee is only part of the potential cost. Businesses may also spend money on:

• Professional trademark searches
• Trademark attorney fees
• Preparing and filing the application
• Responding to USPTO office actions
• Additional filings for intent-to-use applications

For an intent-to-use application, additional government fees may apply later, including $150 per class for a statement of use or allegation of use.

Is Registering a Logo Worth It?

For businesses investing significantly in a brand, federal trademark registration can provide valuable legal protection and strengthen brand ownership. However, the appropriate classes and filing strategy should be considered carefully before submitting an application.

Disclaimer

This content is for general informational purposes only and does not constitute legal, trademark, or financial advice. USPTO fees and trademark requirements may change. Businesses should verify current fees with the USPTO and consider consulting a qualified U.S. trademark attorney before filing.

=> Learn more: International Trademark Registration