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The distinction lies in the fact that the tour operator is responsible for crafting and marketing tour packages directly to consumers or through travel agents. In contrast, the travel agent's role is limited to selling these pre-designed packages on behalf of the tour operator and does not involve the creation of packages. Here is the difference between a travel agency and a tour operation business in St Lucia:
- Scope of Service: Travel agencies focus on individual travel components and customization, while tour operators specialize in creating comprehensive tour packages.
- Inclusivity: Tour operators offer more inclusive services, often managing the entire travel experience, while travel agencies focus on facilitating bookings.
- Customer Interaction: Tour operators may have more direct interaction with customers during guided tours, whereas travel agencies primarily facilitate transactions.
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